Barack Obama: "Change Comes from the Bottom Up." What's that Mean For You?
Written by Jabriel Ballentine on Sat Nov 15 19:17:58 UTC 2008
Watch this short video to gather a sense of where things could be heading:
Could President-Elect Barack Obama be to government what Google is to the Internet?
Microsoft builds its platforms without much external input. For those that want to see certain features become a part of a new Microsoft platform, they must pay large sums of money to buy into the platform. And if they don't buy into the Microsoft platform, their software simply will not work. (Think of all the programs you have that don't work with Vista, for example.)
On the other hand, Google is more open source. Their platforms are built from the bottom up. If someone wants to see something become a part of Google's platform they only need to build it (take GrandCentral).
President-Elect Barack Obama says: CHANGE Comes from the Bottom Up. What's that Mean For You?
Well, for one it means you will have to change the way you work. You will have to revamp the way you advocate your cause. Less reliance must be placed on direct lobbying and more on indirect (grassroots) lobbying. Greater reliance on indirect lobbying - especially in the Internet Age - necessitates employing what I call "The Obama Model."
If you cannot rely on high-paid lobbyists to influence policy to your advantage, you must turn to the people en masse. And, to reach the people en masse you will need an Internet strategy that enables you to harness the power of your constituency in advocating your cause. You do not need something as expansive (and expensive) as that which was used by the Obama Campaign - unless you're trying to reach 300 million people. But, for a lot less than you think, you can develop something that will enable you to reach those who are vital to the success of your cause.
This potentially represents a "leveling of the field," giving access to all. The basic tools utilized in "The Obama Model" make it possible for developing and emerging nations to galvanize expatriates and those sympathetic to them. Social networking makes it possible for smaller nonprofits to engage stakeholders like never before, enabling them to better fulfill their missions. Web 2.0 technology enables small business owners to expose their goods and services to a wider audience and compete with those who've ruled marketing through traditional media.
The beauty of early American is that the Liberty, for which this Country was founded, was secured by a "government of the people, by the people, (&) for the people." Ours is a government that is to be made from the "bottom up." Let us help you "get organized."
Contact SBLLC and Chart the Course to Your Prosperity!
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